Top 5 Business Apps Performance in New Zealand Q4 2023

The fourth quarter of 2023 saw interesting trends for the top five business apps in New Zealand, as per Sensor Tower data. Here’s a detailed look at their weekly downloads, revenue, and active users.

Microsoft Teams

Weekly downloads for Microsoft Teams showed some fluctuations, starting at around 5K in late September and peaking at 6.1K in mid-November. By the end of December, downloads had declined to just over 1K. The app maintained a robust user base, with active users peaking at 227K in late October but dropping to 98.6K by the end of the quarter.

SEEK Jobs & Employment

SEEK Jobs & Employment saw a consistent download trend, with numbers hovering around 4K to 5K for most of the quarter. Downloads tapered off to 2.2K by the last week of December. Active users for the app started at 67K in late September, peaking at 71K in early October, and ending the year at 48.6K.

Watercare

Watercare experienced a notable spike in downloads, reaching 14.4K in mid-November from around 1.5K in early October. However, the downloads declined to 630 by the end of December. Unfortunately, active user data for Watercare is not available for this quarter.

Zoom Workplace

Zoom Workplace showed a steady revenue stream, peaking at $3.5K in mid-October and maintaining around $2.6K to $3.3K for the rest of the quarter. Downloads ranged between 3.4K and 1.3K, with the highest in early October. Active users started at 44K in late September, dropping to 18.6K by the end of December.

Microsoft Authenticator

Microsoft Authenticator maintained stable weekly downloads, peaking at 8.3K in late October and ending the quarter at 1.7K. Active users saw a slight decline from 188K in late September to 152K by the end of December.

These insights highlight the varying performance metrics for business apps in New Zealand. For more detailed analysis and data, visit Sensor Tower.